Robin Raskin

I tried to write this piece about Robin Raskin, CEO and Founder of Living In Digital Times, many times. There were just too many facets to this Wonder Woman. I didn’t know where to start. I’m also not sure I know where to end. Robin’s personal and work life just keeps changing for the better all the time. I’m not saying that she doesn’t have difficult challenges too, it’s just that she chooses to focus on the brighter side of things.

Kayaking in Key West

  

Kayaking in Hudson Valley

 

Robin has the type of personality that can figure out a way to take advantage of opportunities. She admits she got her positive energy from her late father, a lawyer, who would shake her hand every morning and say, “Shake it off. Shake off everything that bothered you yesterday and start fresh today.” 

Those handshakes gave Robin the impetus to be one of the major reasons why CES is wildly successful today. Approximately five years ago, she noticed that a number of the big manufacturers were pulling out of CES because of various reasons.

Robin asked Gary Shapiro, President and CEO of the Consumer Technology Association, if she could sell some of the unclaimed exhibit space to emerging and innovative technology companies in various fields that CES never went after before. Robin wanted the newbies to be grouped in categories on the show floor.

After Gary said yes, she started with Kids@play and then expanded to  
Digital Health Summit, Digital Money Forum, FitnessTech, Baby Tech, Family Tech Summit, TransformingEDU, MommyTech TV, Beauty Tech, Wearables and FashionWare runway show, Mobile Apps Showdown, Last Gadget Standing, Robots on the Runway and the KAPi Awards. 

Today, Robin’s company is responsible for 80,000 square feet of exhibit space at CES. The most amazing thing is that Robin’s vision has had a huge rub-off on CES in general. The show is now known as one of the biggest innovative exhibitions in the world. In fact, the parent company, changed its name from the Consumer Electronics Association to Consumer Technology  Association. 

Outdoor activities are a great escape for Robin.

  

Not many people know this but Robin was a rock n roll groupie. She, and her then boyfriend, travelled with the Rolling Stones and Elton John.

Robin has had a rich history in technology. She began writing about tech in the 1980s when she was raising her three kids. At first no one would hire her because of her lack of experience. Then after sending a few editors free and unsolicited articles about how technology was going to empower women forever, she secured a gig as a frequent contributor to Family Computing. She later became a contributor to PC Magazine and finally Senior Editor at PC Magazine. She then went on to become Editor in Chief of FamilyPC Magazine.  

Robin and her adoring husband

Robin is a true pioneer in the CE business. She will definitely be written up in the history books. She is the kind of gal who is ageless and has worlds yet to conquer.

Her advice to seniors who want to work. “Try to start something on your own. That’s the best way to be a part of the work force. Once you get the engine going, people will look at you for your current accomplishments rather than your age. If you want it, you can do it.” 

4 thoughts on “Robin Raskin

  1. Robin is a fantastic and great woman. She makes the best out of everything. Having worked with twice in Nigeria during the Digital Africa Conference and Exhibition, she sure transfers her passion for innovation to you.

  2. Love this and love Robin! I too blogged about her in response to this past CES. Here is what I wrote: If you’ve worked in consumer technology over the past decades, you know Robin Raskin. Robin embodies the Internet of Things – connected, smart, open and collaborative across all industries. She is a brilliant and energizing writer and activator who has dedicated her life to teaching us all about what it means to be living in digital times. Robin has been a constant in my career, always inspiring, and keeping it real. In the last two years, and while raising my own digital kids, I pivoted away from my communications career, and started building a platform on raising digital kids, “Our Digital Daughters,” writing a book, “How Do You Raise a Digital Daughter?” and developing an app so that the way that we speak doesn’t get in the way of our success. Robin has been with me all the way – meeting me for lunch, shooting me related news stories, and helping me brainstorm. I was thrilled when Robin invited me to speak at CES’s FamilyTech Summit. Like, ya know, thank you Robin!

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