Off The Screen Games

Steve Greenberg, the Innovation Insider, is currently appearing on TV shows around the country demonstrating educational toys for children. What is so great about these toys is that they make your children use their imagination and don’t require time on smartphones. These toys teach “STEAM.” Science, Technology, Engineering, Art and Math.

I’m ready to buy some of these toys for children I know. I would love them to play with products that allow them to go into a zone filled with fantasy and happy thoughts.

I hope you watch these TV segments to see that, in the world of digital appliances, there are plenty of creative alternatives to offer children.

Minneapolis FOX – The Jason Show

Chicago WCIU – The Jam

Houston CBS

Paranoia “Likes” Syndrome

Steve and Lois

We thought it wouldn’t happen. We felt we were successful and confidant enough to handle the competition. We promised ourselves we would never get caught up in the social media groupie lifestyle.

We did. Steve Greenberg is a monthly Today Show contributor, and TV personality on 20-plus morning news shows around the country. I am, (Lois Whitman-Hess) the co-owner of HWH PR, and author of DigiDame.

The two of us often commiserate that we don’t get enough “likes” on Facebook, Twitter and Instagram, to show the rest of the world that we matter. We are both proud of our accomplishments, but not with the number of likes we get. We know we are not alone. Millions of people feel the same way.

We decided to explore this topic on Lying on the Beach, our podcast. After listening, please share your thoughts with us. We are looking for a rationalization as to why we are so addicted to social media.

Click here to hear our podcast.

Sweat No More 

The minute I saw my pal Steve Greenberg demonstrate the “FlashFan” on the Today Show this week,  I knew that I had to tell you about it.

Many of my girlfriends are still “hot,” both in appeal and body temperature. For those of you who sweat at the sight of hot sauce, get yourself this fan. It attaches to your smartphone. Keep the vinyl blade in your handbag and always be ready for the hot beach, the subway, and the summer months. 

I videotaped Steve’s explanation for you so please watch it. You might never get over-heated again.


We’re Back

Say hello to Lying On the Beach, the “beachy” podcast by Steve Greenberg and yours truly, discussing all things tech and non-tech in an ever-changing and ever-annoying world we live in. For those of you who remember, Steve and I started this podcast series 14 years ago and then gave it up. We can’t remember why.

It doesn’t matter. We’re back with tons of energy and topics. Our URL is and that’s where you can find our podcasts. We are also on Facebook, Twitter and Instagram. We plan a weekly podcast, maybe more. We thank Jason Henriques for his artistic and technical direction.

 Our first episode is about Bad Behavior. More and more people all over the world are being rewarded with fame and fortune for their rude, arrogant, and inappropriate behavior. When did the rules change and how does this impact our future? Steve and Lois discuss the changes they have seen. 

We thank you for subscribing to Lying on the Beach and “liking” our  social media pages.  We hope you enjoy our gab sessions. 

I Have to Defend the Mighty Mug



The Mighty Mug comes in a variety of colors

Kathie Lee Gifford of the Today Show was just goofing with Steve Greenberg, the Innovation Insider, when he recently presented the Mighty Mug to Kathy and Hoda on air. Kathie decided she wanted to have some fun and started to challenge the Mighty Mug with some heavy left hooks. At $14.99, the Mighty Mug is being billed as the mug you can depend on. “Knock it and it won’t move.” It takes a small amount of air at its base to seal it. The Mighty Mug works on non-pourous surfaces.

Continue reading

nio Saves You From Having a Nervous Breakdown


If you have ever lost something, you know the feeling of total despair. I immediately feel that I can’t breathe, my pulse races, and I start to scream. There is something in me that says the louder I scream, the better chance I will find what I am looking for.

Continue reading

SodaStream of Consciousness

sodaEliot and I rarely go food shopping. We lead a carefree life and buy things we need as we go along. We don’t have any one to answer to. We go to work, eat breakfast in the office, eat lunch out and then do random things during dinner time like meet friends, go to shows, movies or someone’s house. When we are home, we order in or eat a Lean Cuisine and ice cream.

Eliot hates when we buy food at the supermarket and then we have to throw it out because it spoiled. He would rather starve. Our lifestyle suits us until we have friends sleep over. It is very embarrassing that we don’t have a thing in our refrigerator. Not even soda. We run out all the time.

My friend Steve is bunking in with us this weekend and brought us a present so we would never run out of soda. It’s called SodaStream, a soda maker that takes regular tap water and turns it into soda without the usual nutrasweet or high fructose corn syrup. I have been resisting this product from Steve for a long time because I don’t like do-it-yourself anything. I want to buy everything ready to go.

Steve was determined to get us to be SodaStream junkies. He demonstrates this product on his TV gadget tours. He gave us 12 out of the 60 available favors. I still resisted. He couldn’t understand why.

“You are the DigiDame,” exclaimed Steve. “You are supposed to like all gadgets. What is your problem?” I had to agree to try it. Steve made Eliot a root beer and a diet coke for me. We both loved our respective flavors. Steve was so pleased. Now our refrigerator is filled …with concentrated soda favors.

“Why don’t you write about it?” Steve suggested. “It is the hottest kitchen gadget this year.” Powered by a refillable CO2 canister, the SodaStream allows you to create three levels of fizziness. The SodaStream Source is priced from $129.99 and is available at top department stores and retailers including Bed Bath & Beyond, Macy’s, and other fine retailers. Visit

The World Of Apps Should Thank Dr. Oz

I am taking a chance talking about such a narrowly focused topic today, especially after I received many emails and comments on my widely- received Richard Schulze of Best Buy post yesterday. There could be many more eyeballs than usual watching to see what I will come up with next. While this next topic may seem a little unimportant to you, it is huge for anyone in the smartphone application business.

The Dr. Oz Show, a daily television program focusing on medical issues and personal health, is the first TV show I know of that is going to devote an entire segment to smartphone applications. Yes, they are health related, but that is not what this is about. TV talk shows have been reluctant to demonstrate apps because they do not show well on the TV screen.

I have been pitching apps for years to national and local TV shows and 99.9 per cent of the time I get a flat “No.” It doesn’t matter if the app is hugely popular or obscure, TV stations were not interested. In the last year or so, an app was mentioned on a TV talk show, but never, never, never, a full segment that will demo and detail how the applications work.

Leave it to Dr. Oz, a very tech savvy guy, not to be afraid to go beyond what is the norm.

It was so frustrating for me, that I finally did an email to each and every TV show producer asking them to reconsider because they were really cheating their audiences. I told them that apps played a very important part in the tech world and by not sharing the info, they weren’t giving their audiences what they wanted and needed. Very few wrote back, and those that did said, “Thanks, but no thanks.”

I was in shock when I heard from………..drum roll….. Steve Greenberg, the Innovation Insider and author of Gadget Nation, that Dr. Oz asked him to appear on his show just to focus on apps for Health and Wellness. We are actually going to see one whole segment where apps will be featured as the product showcase.

All I can say to that is…………….thank you Dr. Oz and Steve Greenberg. Steve taped the show this morning. He will let me know when it airs. The guest after Steve’s taped segment was Michelle Obama. Steve said when he left the studio, the building was surrounded by security. Everything and everyone was being searched.

Ah, show biz !

If you click on the highlighted Dr. Oz above, you will read all about him. I am concerned that many of you do not realize that you can do that. You will learn in time.

For those relunctant Digidame readers, here you go…….

Mehmet Cengiz Oz (Turkish: Öz, pronounced [mehˈmet dʒenˈɟiz øz], born June 11, 1960), also known as Dr. Oz, is a Turkish-American cardiothoracic surgeon, author, and television personality.

Oz first appeared on the The Oprah Winfrey Show in 2004, and later on Larry King Live and other TV programs. In 2009, Winfrey’s Harpo Productions and Sony Pictures launched The Dr. Oz Show, a daily television program focusing on medical issues and personal health.

Invention Hunters on the Food Network Starts Tonight

Steve’s biggest fan club.

The staff at my New York coop is so excited today.  The guy who often stays at our apartment, the guy who often has packages arriving for him in our name, the guy who calls all of the doormen by their first name, the guy who frequently appears on Dr. Oz and The Today Show as the “Innovation Insider,” is going to be one of the most talked about people in the world of innovation today and maybe for a long, long time.  Starting tonight and for the next six Monday evenings, Steve Greenberg will be hosting a new TV Show on the Food Network along with Patrick Raymond called “Invention Hunters.” 

Steve and Patrick

Produced by Lucky Dog Films, “Invention Hunters”  is exactly what I talk about in my blog posts every day.  The series is all about innovation, entrepreneurship, ambition, determination, start ups, desire, marketing, guts, and even reinventing yourself by taking risks.  The Internet plays a big part of this TV series because a lot of what is being done is made quicker, faster and better by knowing how to use it. Steve and Patrick travel across country searching for the next great food gadgets.  In many ways, “Invention Hunters” is no different than a lot of the successful reality series like “American Idol,”  “The X Factor,”  “Shark Tank,”  “House Hunters” or even “House Hunters International.”  Steve and Raymond scout for the most promising kitchen inventions, they pick three for every show, they eliminate two, and then they bring their selection to  Swerve Inc., for assistance in presentation and packaging and then finally to Lifetime Brands, a sales and distribution company for the final analysis. 

At the Lifetime Brands, the chosen inventors make the pitch themselves as to why their food gadget should be on retail shelves across America.  Steve and Patrick along with the inventors wait in the lobby while the executives of Lifetime Brands decide if they will agree to distribute the product.  The anticipation is nerve racking.  Even the audience at home watching get emotionally involved because if the product gets accepted it will change the lives of these inventors forever.  There is a little bit of all of us in these segments. That is why this series is probably going to get picked up after the first six episodes.

The storyline of “Invention Hunters” is actually what the American public wants today—a way to reinvent themselves. The show gives hope that there is always a new chapter of our lives waiting to be explored. What I loved most about the preview that aired last night was what one of the inventors said when he didn’t get picked. “I will see my invention through till the end. I will make it happen. This is my passion. I can’t wait to get up in the morning to do one more thing that will make my gadget a success.”   How many of us feel exactly the same way. My guess is very few. 

To catch the fever, be sure to tune into “Invention Hunters” tonight at 9pm on the Food Network.  By the way, Steve Greenberg had no idea that I was going to write about him today.  I didn’t know it myself until I sat down to write today’s post for DigiDame.  Then I remembered the inspiration I felt from each of those inventors that Steve and Patrick met.  I also thought about the people who appear on “Shark Tank.”  You may think reality shows are fake but one thing is for sure, the inventors are real.  They are so real that they motivated me one more time to try something new.


You are reading it here first. My friend Steve Greenberg, who is about to become a national sensation as the host of Invention Hunters on The Food Network next month, informed me about a new app for the iPhone that allows you to put yourself into your video shoots. Steve didn’t exactly give me the scoop himself but I squirmed it out of him. If you are like me, you like to shoot videos of your travels and the events you attend. You probably shoot videos of your family, especially the grandkids, friends and hobbies. The big problem I have is that all my videos have everyone else in them except me. It’s like I was never there. Steve tried showing me how to turn my iPhone around to shoot myself and then turn it back again on the subject matter. That only forced me to lose my balance and train of thought. I always really love pretending I am a news reporter, capturing interesting things and then sharing them with family and friends (doesn’t matter if they want it or not).

The other day Steve was in NYC (he resides in Miami) to appear on Dr. Oz and The Today Show. He stays in my apartment whenever he is in New York, so we have a lot of quality time. He never mentioned anything about the new app in development called 2CamShoot. It allows you to switch between the iPhone’s front and back cameras when recording video. I found out about it while I was watching one of his other segments (Seattle King TV), that he did earlier in the week.

Hello Steve !!! Did you forget to tell me about something that I longed for? The Seattle TV segment was local so now you are one of the few who can learn all about it at It is really so easy to use and it is so much fun. I can’t stop shooting iPhone videos. The big question is why didn’t Apple develop this feature themselves? I am very confused. It seems like a natural. They already feature two cameras on the iPhone for Facetime, the personal video conferencing feature. Somehow, they never doubled dipped by using the two cameras for their video function.

Enter 2CamShoot. This is how the company describes it. “ Without this app, the only way you can record a video that showcases yourself and something else is by attempting to swing the phone around, losing sight of the screen, and just guessing what image is being recorded. Certainly not a smooth option. 2CamShoot ends that awkward bumpy camera move. By using this app, you are able to simply switch between the front and back cameras by just touching the icon on the screen. Video recording on your iPhone will never be the same. Put yourself into the video and make every shoot a 2CamShoot.”

And yes there is a video of Steve using the app right on the 2CamShoot website. Here is a prediction. Apple buys the company that produced the app and Steve becomes the next famous Steve at Apple.